Analysis & Opinion

Dangers of Ill Communication

Communication is a dynamic business to partake in, and I feel extremely lucky that I’m able to work in an environment that allows for creativity but also objectivity. As of late, there’s been a slew of information from authors, stories, blog posts — specifically surrounding health — that’s erroneous and based on beliefs rather than… Read More
Events, Work

It’s Taco Time

The great taco emoji drought is over! justWink by American Greetings hit the streets and the Web today with the world’s first socially shareable taco “emoji” — we call it a Wink! The Taco Wink is available on the Apple Watch as part of the justWink app. The social media world has been asking (and… Read More
Work

Ready to Start Your #ThankList?

The remedy for a rude world starts with reminding people to say two simple words: “Thank You.” Multiplied by millions, this small act can manifest big change. To kick off a movement centered on gratitude, American Greetings is introducing a new cultural notion. We‘ve all heard of a bucket list: to combat thanklessness we‘re creating the ThankList.… Read More
Events, Work

Food Food Everywhere

Food conferences are like no other event. Not only are you served good food but the topics are lively, informative, and personal since we as humans connect with food. Most recently, Bitten: A Food Conversation enlightened audiences with showcasing new technologies in the food world. Lab grown meats, vertical urban farming and playing with your food were just some… Read More
Awards, Mullen in the News, Work

Big Night at CLIO and OMMA Awards

What a fun and happy night for Mullen and Mediahub at the CLIO and OMMA Awards last night. At CLIO we got Gold for National Geographic Channel’s Killing Kennedy website. Plus, two Bronze for American Greetings World’s Toughest Job and Century 21 Breaking Bad. Over at OMMA we picked-up “Best of Show” and Best Viral Campaign for… Read More
Analysis & Opinion

Now Trending: Icy CEO’s Make Great Content

Chances are if you have an Internet connection, you’ve heard about the #IceBucketChallenge for Amyotrophic lateral sclerosis, otherwise known as ALS or Lou Gehrig’s Disease. The Ice Bucket Challenge burst on to the social media scene after former Boston College baseball player Peter Frates, who suffers from ALS, emerged with a challenge to his Facebook… Read More
Analysis & Opinion

Five Ways to Sit Less, Move More

I was recently riding the subway home and as I saw a guy on the train dive for an open seat, overheard him say to his friend, “After a long day of sitting, nothing that feels better than sitting some more.” Sound familiar? It’s funny when you think about it – you park it at… Read More
Awards

Bell Ringers

It’s always great to win an award for your work, but when that recognition is bestowed by your peers, for work on an issue that is really important, it means something even more. This week, we were honored to bring home two Gold Bells and an Honorable Mention from The Publicity Club of New England… Read More
1 of 512345