New Business

Feeling lucky – Mullen wins Foxwoods

March 26, 2010 MullenLowe

Happy to announce officially today that Mullen is the new agency-of-record for Foxwoods Resort Casino. The news was first reported this morning in the Boston Business Journal and on ADWEEK. Mullen originally got engaged with Foxwoods to create the world’s first branded resort casino iPhone app late last year. Simultaneously Foxwoods launched an agency review for a full range of creative and media services and we were lucky enough to win that. Foxwoods is an amazing entertainment destination and we look forward to breaking new work for them later this year.

One of our Foxwoods iPhone app creative pieces is seen here to the left. You can see the whole series on our Flickr site. Special thanks to the following for their help on the iPhone creative:

Executive Creative Director: Mark Wenneker
Creative Director: Matt Fischvogt
Associate Creative Director/Art Director: Mark Chamberlain
Associate Creative Director/Copywriter: Marc Gottesman
Print Producers: Tracy Maidment, Kristine Ring
Photographer: Jan Steinhilber
Retoucher: Zerone