Analysis & Opinion

Mullen Bloggers Recap: week of November 9

November 13, 2009 MullenLowe

Picture 9Mullen bloggers pumped out more than a few good pieces this week. In case you missed them over at Creativity_Unbound, Edward Boches offered a slightly revised version of his column published in this month’s Communication Arts Design Annual titled “Social media changes everything except the need for creativity.” He also introduced us to Martin Wattenberg’s data visualization techniques and the suggestion that this rapidly developing means of communication offers us all kinds of opportunity for research and engagement.

At The Lost Jacket, Stuart Foster gave his opinion on exactly what a blog should be, whether for a company or an individual, and posed some of his own predictions about ad engagement and measurement on the open web.

And finally, Mullen writers contributed to the new, buzzworthy The Next Great Generation.  Brenna Hanley shared her personal rejection of paid tweets.  And Jason Potteiger posited his thoughts on the 15 ways Millennials think about brands.