Work

FVAP – Voting Comes Easy

To Americans, voting comes easy. Because every choice we make is essentially a vote. And while some choices are harder than others, we are happy to face down any chance to make a decision and express our opinions. This doesn’t change when you move away from home. And whether you find yourself on a military… Read More
Awards, Mullen in the News, Work

Big Night at CLIO and OMMA Awards

What a fun and happy night for Mullen and Mediahub at the CLIO and OMMA Awards last night. At CLIO we got Gold for National Geographic Channel’s Killing Kennedy website. Plus, two Bronze for American Greetings World’s Toughest Job and Century 21 Breaking Bad. Over at OMMA we picked-up “Best of Show” and Best Viral Campaign for… Read More
Analysis & Opinion

Now Trending: Icy CEO’s Make Great Content

Chances are if you have an Internet connection, you’ve heard about the #IceBucketChallenge for Amyotrophic lateral sclerosis, otherwise known as ALS or Lou Gehrig’s Disease. The Ice Bucket Challenge burst on to the social media scene after former Boston College baseball player Peter Frates, who suffers from ALS, emerged with a challenge to his Facebook… Read More
Awards, Work

UX Awards – Killing Kennedy

The UX Awards honor the most remarkable user experiences, celebrating top UX innovators and recognizing exceptional best practices. This year at the UXies, Mullen and National Geographic Channel received an honorable mention for KennedyandOswald.com. We are thrilled to have our talented UX team recognized, and honored to be in great company with incredible products like… Read More
New Business

TV Land Casts Mediahub/Mullen as Media AOR

TV Land is no longer home to just Opie, Andy and other classic television characters; the network has evolved to include original, scripted sitcoms like Hot in Cleveland and the all-new Younger. Mediahub/Mullen is excited to work with TV Land as their media AOR and continue with the nostalgia network down this new path. TV… Read More
Mullen in the News, Work

No. 6 Most Creative Woman in Advertising

Business Insider has named 36 ladies as the Most Creative Women in Advertising right now, and we are more than a little partial to number six, Andrea Mileskiewicz. To quote our President, Kristen Cavallo, “She’s humble, hardworking, collaborative, optimistic and smart. And, more importantly, she rocks red lipstick better than anyone else at Mullen.” While Andrea has… Read More
Work

Acura Launches All-New 2015 TLX Performance Luxury Sedan with Biggest Marketing Campaign in Brand History

Acura has launched the all-new 2015 TLX performance luxury sedan with the biggest marketing campaign in the brand’s history. The TLX, which combines sports-sedan dynamic proportion, premium luxury refinement and super-handling performance, is the star of a 360-degree marketing campaign under the theme “It’s that kind of thrill.” The campaign, from Mullen LA, launched with the TV anthem spot “My… Read More
Awards, Mullen in the News, Work

Emmy Award – National Geographic Channels “Live from Space”

What did you want to be when you grew up? Astronaut was probably high on the list, and maybe an Emmy Award winner? We haven’t been to outer space, but we have experienced it — and received an Emmy for building that experience. Mullen collaborated with client National Geographic Channel to create the Social TV experience Live from Space, a two-hour special… Read More
Analysis & Opinion

Native Advertising Should Be More Like Tortilla Chips

John Oliver’s (HBO’s Last Week Tonight With John Oliver) rant on native advertising has been making the rounds within advertising circles.  One of Oliver’s key complaints is that blending native ads with editorial content is like mixing Twizzlers with guacamole: “separately they are good, but if you mix them together, somehow you make both of… Read More