Mullen in the News, Work

THE EXTREMELY NEW MDX – MADE FOR MANKIND

Acura today unveiled a new multi-channel advertising campaign for the all-new 2014 MDX entitled “The Extremely New MDX – Made for Mankind.” The campaign highlights the complete technical transformation of the MDX and centers around the idea of “Made for Mankind,” a concept designed to highlight the unique engineering and design philosophy at the heart… Read More
Analysis & Opinion

Google Wants to Feed Your Body and Mind

Google announced today that they’ve added nutrition information to its search results pages. If you’re a nutrition nut like me (full disclosure: I am a dietitian that happens to work in communications), or if you’re just keen on what you’re putting into your body, then this could possibly be one of the easiest ways to… Read More
Work

Standing-By Jason

JetBlue added an extra color to the “i-people” rainbow in their “You Above All” brand graphics today to show support for Jason Collins, the NBA player who made a big and difficult personal statement yesterday about sexual orientation, sports and society. JetBlue posted the image on their Facebook and Twitter streams. Read More
Work

Like, Explore the 80’s

Let’s play a game. I am going to list some things, and you are going to feel old. The Sony Walkman Teddy Ruxpin Z Cavaricci Karate Kid Shoulder pads INXS Intellivision Waterbeds Well, when you check out our new “Explore the 80’s” site for National Geographic Channel, everyone wins. Conceived as a companion to their six-part… Read More
Events, Work

Mullen at SXSW

The annual SXSW pilgrimage to Austin took place last month, and a few fortunate Mullen souls were lucky enough to attend, either as agency ambassadors or sponges depending on their individual circumstances. I myself went in “sponge” capacity and, given it was my first time on the hallowed grounds of the Austin Convention Center, tried… Read More
Work

New Baby

The Google Nexus 10 can help resolve the most complicated family disputes, as you’ll see in our latest spot. Read More
Mullen in the News, New Business

Mullen Wins Acura

Breaking news: Mullen has won the Acura business. As was reported in Ad Age, the NY Times and elsewhere tonight Mullen has been named the new agency-of-record for the Acura brand. Needless to say, we’re honored and thrilled to be entrusted with this outstanding luxury car brand. More news as it happens. Read More
Events

I Pity the Fool Who Misses This Party!

Hey all you SXSW goers…in advance of its upcoming television series – The ‘80s: The Decade That Made Us – the National Geographic Channel is hosting (what’s sure to be) an epic party celebrating the decade that made us who – and what – we are today: the 1980s. Featuring mash-up mastermind Girl Talk, the… Read More
Work

Killing Lincoln

Our clients at National Geographic Channel are debuting a special docudrama on Sunday night called Killing Lincoln. It is based on Bill O’Reilly and Martin Dugard’s bestselling book of the same name, was co-produced by Ridley and Tony Scott and is narrated by Tom Hanks. To help promote the program, Mullen created a companion site… Read More