What's your NOOK? Barnes & Noble

Mullen Lowe U.S.’s newest campaign for NOOK by Barnes & Noble connects with people that want to explore and discover their worlds.  We believe each of us has a special place in that world waiting to be discovered and no matter your passion or your drive, NOOK Tablet is the device to help you get there. Five 15-second spots bring a variety of passions to life – whether baking, travel, technology, arts and crafts or gardening – and let people ask themselves the question “What’s Your NOOK?”