12 Day of Relief MullenLowe U.S., 2012
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While most of the nation gathered with family and friends to celebrate this past holiday season, some of our fellow countrymen were still battling it out in the wake of Hurricane Sandy. So to continue to raise awareness and donations, we gathered a collection of New York and New Jersey residents that were affected by the storm and had them sing the classic holiday carol, 12 Days of Christmas. But instead of turtledoves and French hens, we had them sing about the gifts they really needed.